Case Studies

Sample engagements and outcomes.

Representative examples illustrating how we approach client challenges and structure work to deliver measurable results.

Figures shown are illustrative of typical engagement outcomes.

eCommerce

Scaling a DTC apparel brand through paid media and SEO

Client Challenge

A growing direct-to-consumer apparel brand was experiencing rising acquisition costs and inconsistent organic visibility, limiting scalability.

Strategy Implemented

We restructured their paid media accounts, introduced a creative testing cadence, and launched a parallel SEO program targeting category and product-intent keywords.

Results Achieved

• Reduced cost-per-acquisition by 38%
• Increased return on ad spend to 6.2x
• Grew organic sessions by 142% over 9 months

Local Business

Lead generation system for a regional service provider

Client Challenge

A multi-location service business relied heavily on referrals and lacked a predictable digital lead pipeline.

Strategy Implemented

We deployed a local SEO foundation, conversion-focused landing pages, and geo-targeted paid search campaigns supported by call tracking and reporting.

Results Achieved

• 3.4x increase in qualified inbound leads
• Top-3 local rankings in 4 priority markets
• Cost-per-lead reduced by 47%

B2B SaaS

Content and SEO program for an emerging SaaS platform

Client Challenge

An early-stage SaaS company needed to establish authority, improve organic discovery and support a growing sales team with content assets.

Strategy Implemented

We built a content strategy anchored to buyer intent, executed a structured publishing cadence, and aligned on-page SEO with sales enablement materials.

Results Achieved

• Organic traffic grew 5.1x in 12 months
• Indexed for 1,200+ commercial keywords
• MQLs from organic increased by 210%